GPU prices on Amazon climbed through October, right before Black Friday. Between October 6 and October 30 the cheapest new RX 9070 GRE went from $529.99 to $679.99, the RTX 5080 floor climbed 34%, and the median price rise across current cards was about 13%. No current card is within 10% of its MSRP, and the closest, the RX 9070 GRE, still sits 24% over.
So don’t trust a Black Friday discount badge. Each card below gets two numbers to test a deal against: a good Black Friday price that matches the lowest new price in our October 6 and October 30 snapshots, and a great price within about 10% of MSRP. We pulled every price from Amazon’s US store on October 30, 2026, and each row with stock links either a listing sold by Amazon.com or the card maker’s own store, or an Amazon search when neither has it.
Use these Black Friday price targets
Read each row left to right. If a deal lands at or under the good price, it matches or beats the cheapest price in our two October snapshots and is worth taking when you need the card. If it reaches the great price, buy it, because nothing in the 2026 data points to MSRP coming back soon. Above the good price, you are paying an October price with a new badge on it.
| Card | VRAM | MSRP | Lowest new, Oct 30 | Good BF price | Great price | Buy |
|---|---|---|---|---|---|---|
| RTX 5050 | 8GB | $249 | $419.99 (+68.7%, Amazon.com) | $369 | $274 | $419.99 at Amazon.com |
| RTX 5060 | 8GB | $299 | $469.99 (+57.2%, Amazon.com) | $469 | $329 | $469.99 at Amazon.com |
| RTX 5060 Ti 8GB | 8GB | $379 | $559.99 (+47.8%, Amazon.com) | $495 | $417 | $559.99 at Amazon.com |
| RTX 5060 Ti 16GB | 16GB | $429 | $799.99 (+86.5%, Amazon.com) | $788 | $472 | $799.99 at Amazon.com |
| RTX 5070 | 12GB | $549 | $960.99 (+75.0%, marketplace seller) | $849 | $604 | Search Amazon |
| RTX 5070 Ti | 16GB | $749 | $1,466.69 (+95.8%, marketplace seller) | $1,189 | $824 | Search Amazon |
| RTX 5080 | 16GB | $999 | $2,211.17 (+121.3%, marketplace seller) | $1,653 | $1,099 | Search Amazon |
| RTX 5090 | 32GB | $1,999 | $7,499 (+275.1%, marketplace seller) | $7,199 | $2,199 | Search Amazon |
| RX 9060 XT 8GB | 8GB | $299 | $499.99 (+67.2%, marketplace seller) | $449 | $329 | $559.51 at Amazon.com |
| RX 9060 XT 16GB | 16GB | $349 | $659.99 (+89.1%, Amazon.com) | $519 | $384 | $659.99 at Amazon.com |
| RX 9070 GRE | 12GB | $549 | $679.99 (+23.9%, marketplace seller) | $529 | $529 | $759.99 at Amazon.com |
| RX 9070 | 16GB | $549 | $749.99 (+36.6%, ASRock USA (brand store)) | $739 | $604 | $749.99 at ASRock USA (brand store) |
| RX 9070 XT | 16GB | $599 | $919.99 (+53.6%, Amazon.com) | $790 | $659 | $919.99 at Amazon.com |
| Arc B570 | 10GB | $219 | No new stock | $259 | $241 | Search Amazon |
| Arc B580 | 12GB | $249 | No new stock | $274 | $274 | None listed |
A Buy cell with a price links the product page, and you only see one where Amazon.com or the card maker’s own store had the card in stock on October 30. That held for nine of the 15 current cards. The other rows open an Amazon search for the card, because their only stock came from resellers or Amazon’s import stores at prices we won’t send you to. The Arc B580 row has no link, since an Amazon search for it only turns up other cards.
Arc B570 and Arc B580 had no new card in stock at all. The ASRock B570 Challenger listing showed $289.99 with a shipping date, which is a backorder, so watch it rather than order it.
Wait for these cards on Black Friday
These three are sold by Amazon.com or by the card maker’s own store today, so a Black Friday cut would land on the listing you can bookmark now. Each one is the card we’d buy in its tier once it reaches its target.
Radeon RX 9070: best value now
The ASRock RX 9070 Challenger 16GB was $749.99 from ASRock’s own Amazon store on October 30, 36.6% over its $549 MSRP. That undercut every RX 9070 GRE Amazon sold itself, the cheapest being $759.99, even though the 9070 has 16GB on a 256-bit bus and 56 compute units against the GRE’s 12GB and 48.
Its price barely moved in October. The cheapest 9070 was $739.99 on October 6, while the GRE floor rose $150, which is why the bigger card now costs less than any GRE Amazon.com sells itself.
Your good Black Friday price is $739, and anything under $604 is great. Skip it if your software needs CUDA, or if you want the extra speed of the RX 9070 XT and can pay $170 more for it.
RX 9060 XT 16GB: cheapest 16GB
The XFX Swift RX 9060 XT 16GB was $659.99 from Amazon.com on October 30, 89% over its $349 MSRP. That is a poor ratio, but nothing else got you 16GB for less. It works out to $41.25 per GB, $140 under the cheapest RTX 5060 Ti 16GB Amazon sells.
Wait for $519, the price an ASRock Challenger sold at on October 6. Last year’s Cyber Monday deals had this card at its $349 MSRP, so the great line here mostly reminds you what memory used to cost. The card is 128-bit and ROCm has less software support than CUDA, but if you want a first local AI card, it is still the cheapest way to 16GB.
RX 9070 XT: the high-end pick
The XFX Swift RX 9070 XT was $919.99 from Amazon.com on October 30, 53.6% over its $599 MSRP. Nine listings were in stock up to $1,339.76, so you have plenty of models to pick from. The cheapest RTX 5070 Ti, its CUDA rival with the same 16GB on a 256-bit bus, cost $546.70 more.
Hold out for $790. AMD rates the board at 304 W, so check your power supply before you buy, and skip it if your software needs CUDA.
Find the fake Black Friday discounts
Amazon shows a struck-through list price next to some of these cards, and it is not MSRP. On October 30 the ASUS Dual RX 9060 XT 16GB White was $674.99 against a $799.99 list price, a 16% saving on the page for a card AMD launched at $349. Before you take a deal, check four things:
- the deal against the good price, not the struck-through list price
- the seller: Amazon.com or the brand store, not a reseller
- the VRAM in the title, since 8GB and 16GB share a name
- Used, Renewed or a later shipping date instead of stock
You’ll need the VRAM check most on the RTX 5060 Ti and RX 9060 XT, where both memory sizes are sold under the same card name. The shipping-date check caught two cards this month: the ASRock Arc B570 and an ASUS Prime RTX 5070 White at $919.99 were both listed with a future date, and Amazon still lets you order them.
Pick a cheaper card in each tier
Every RTX 50 card is far above its target, so the useful question is what you can buy instead. If the card is for gaming on Linux, our Linux gaming GPU guide covers how each vendor’s driver behaves before you pick a side.
RTX 5050 and 5060: buy the 5060
The ASUS Dual RTX 5050 from Amazon.com was the floor at $419.99, 69% over its $249 MSRP. The ASUS Dual RTX 5060 was $469.99, exactly what it cost on October 6, and it’s the only current card that didn’t get more expensive. For $50 more you get GDDR7 instead of GDDR6, so if you buy in this tier, buy the 5060. The Arc B570 that used to undercut both, and our pick for Jellyfin and Plex transcoding, had no stock, and the RX 9060 XT 8GB started at $499.99 from a reseller.
RTX 5070: the Radeons cost less
Five RTX 5070 listings were in stock, all from resellers or Amazon’s import store, starting at $960.99. The only Amazon.com listing with a price, an ASUS Prime White at $919.99, had a shipping date instead of stock.
You can pay less for either Radeon. The XFX Swift RX 9070 GRE from Amazon.com at $759.99 has the same 12GB on a 192-bit bus, though reviews put the GRE behind the 5070. The ASRock RX 9070 at $749.99 has 16GB, and that is the one we would pick. Last year’s Cyber Monday had the 5070 at $499 at Newegg, below MSRP, so treat that as the best case and not a forecast.
RTX 5060 Ti 16GB: for CUDA only
NVIDIA priced the two RTX 5060 Ti versions $50 apart. On October 30 the Amazon gap was $240: $559.99 for a ZOTAC 8GB and $799.99 for a PNY 16GB, both sold by Amazon.com. That puts the 16GB card 86% over MSRP. Memory is the part that got expensive, and this card carries twice as much of it.
If you need CUDA, our RTX 5060 Ti vs 5070 Ti benchmarks show what the extra money buys, and $788 is the price to wait for. If you don’t, the RX 9060 XT 16GB gives you the same VRAM for $140 less.
RTX 5070 Ti and 5080: wait
Seven RTX 5070 Ti listings had stock, all from resellers, from $1,466.69 for an MSI Ventus 3X, 96% over $749. The RTX 5080 started at $2,211.17 for a PNY from a reseller, 121% over and $557.18 more than the Gigabyte Amazon.com sold on October 6.
Without a CUDA requirement, the RX 9070 XT gets you 16GB on a 256-bit bus for $546.70 less than the cheapest 5070 Ti. With one, wait for Black Friday and compare any deal with the targets in the table.
RTX 5090: skip Amazon for now
Amazon.com had no RTX 5090 in stock. Nine reseller offers ran from $7,499 to $11,499.99, and two more listings at about $175 were empty display shells, which our filter drops.
NVIDIA’s own page listed the card from $1,999 when we checked on October 6. Our good Black Friday price of $7,199 only marks the October floor, and we would not pay it. If Amazon.com restocks the card anywhere near its list price, it goes straight into the table with a product link.
Get the most VRAM per dollar for local AI
For local LLMs, VRAM decides which model fits on the card, and speed comes second. Dividing the lowest new price by VRAM gives you a blunt but useful ranking. Our GPU guide for local LLMs covers which model sizes fit in 12, 16 and 32GB.
| Card | VRAM | Lowest new | Price per GB | Buy |
|---|---|---|---|---|
| RX 9060 XT 16GB | 16GB | $659.99 | $41.25 | $659.99 at Amazon.com |
| RX 7600 XT | 16GB | $695 | $43.44 | Search Amazon |
| RX 7900 XT | 20GB | $879.99 | $44 | Search Amazon |
| RX 9070 | 16GB | $749.99 | $46.87 | $749.99 at ASRock USA (brand store) |
| RTX 5060 Ti 16GB | 16GB | $799.99 | $50 | $799.99 at Amazon.com |
| RTX 5050 | 8GB | $419.99 | $52.50 | $419.99 at Amazon.com |
| RX 9070 GRE | 12GB | $679.99 | $56.67 | $759.99 at Amazon.com |
| RX 9070 XT | 16GB | $919.99 | $57.50 | $919.99 at Amazon.com |
| RTX 5060 | 8GB | $469.99 | $58.75 | $469.99 at Amazon.com |
| RX 9060 XT 8GB | 8GB | $499.99 | $62.50 | $559.51 at Amazon.com |
| RTX 5060 Ti 8GB | 8GB | $559.99 | $70 | $559.99 at Amazon.com |
| RTX 5070 | 12GB | $960.99 | $80.08 | Search Amazon |
| Radeon AI PRO R9700 | 32GB | $2,630.25 | $82.20 | Search Amazon |
| RTX 5070 Ti | 16GB | $1,466.69 | $91.67 | Search Amazon |
| RTX 5080 | 16GB | $2,211.17 | $138.20 | Search Amazon |
| RTX 5090 | 32GB | $7,499 | $234.34 | Search Amazon |
We added three cards from outside the current lineup. The previous-generation RX 7600 XT ranks high on paper at $43.44 per GB, but that is one reseller listing at $695, so don’t plan around it.
The RX 7900 XT was $879.99 from a reseller, 17.5% over its $749 MSRP, the smallest markup of any card we track, and its 20GB works out to $44 per GB.
The Radeon AI PRO R9700 is the 32GB option. It cost $2,630.25 from Amazon’s German import store, 102% over the $1,299 AMD lists and $930.26 more than on October 6, so you’d only buy one now if a model you run needs all 32GB.
Check previous-generation prices
RTX 40 cards are out of production, and new stock for them and for RX 7000 cards on Amazon comes almost entirely from resellers. We show them against their current MSRP for reference only. NVIDIA cut the RTX 4070 to $549 in January 2024, and AMD cut the RX 7900 XT to $749 the same month, at first as a limited-time price that the Tom’s Hardware tracker now lists as its MSRP. The table uses those figures.
| Card | VRAM | MSRP | Lowest new on Amazon | vs MSRP | Buy |
|---|---|---|---|---|---|
| RTX 4060 | 8GB | $299 | $559 (marketplace seller) | +87.0% | Search Amazon |
| RTX 4060 Ti | 8GB | $399 | $499 (marketplace seller) | +25.1% | Search Amazon |
| RTX 4070 | 12GB | $549 | $879 (marketplace seller) | +60.1% | Search Amazon |
| RTX 4070 Super | 12GB | $599 | $959 (marketplace seller) | +60.1% | Search Amazon |
| RTX 4070 Ti Super | 16GB | $799 | $1,555.55 (marketplace seller) | +94.7% | Search Amazon |
| RX 7600 | 8GB | $269 | $399.99 (ASRock USA (brand store)) | +48.7% | $399.99 at ASRock USA (brand store) |
| RX 7600 XT | 16GB | $329 | $695 (marketplace seller) | +111.2% | Search Amazon |
| RX 7800 XT | 16GB | $499 | $888.98 (marketplace seller) | +78.2% | Search Amazon |
| RX 7900 XT | 20GB | $749 | $879.99 (marketplace seller) | +17.5% | Search Amazon |
Only the RX 7600 row links a product page: the ASRock RX 7600 Challenger Pro at $399.99 from ASRock’s own store. The RTX 4070 Ti Super went from $899.95 on October 6 to $1,555.55, so don’t expect old stock to soften prices much this season.
Follow the memory costs behind the prices
Memory costs drove almost every rise on this page, and the same squeeze shows up in our SSD price tracker. These are the dated events behind it.
- January 5: Korean reports of phased NVIDIA and AMD price rises, relayed by TrendForce
- February 5: The Information reports RTX 50 Super delayed, RTX 50 output cut
- July: AMD and NVIDIA kit prices to partners reportedly up, GDDR6 spot at $7.5 per GB
- July 20: TrendForce reports NVIDIA asked a board partner to hold the RTX 50 Super
- July 30: TrendForce puts 2026 DRAM supply 1% to 2% short of demand
- October 1: AMD GDDR6 kit prices to partners reportedly rise again
NVIDIA has not changed a US MSRP in 2025 or 2026. Its launch prices still stand, and AMD has not published a US list change either. TrendForce expects the DRAM shortfall to widen in 2027, so the increases keep happening between the chip vendor and the board partner, then show up on the shelf.
Read how we price this page
Every price comes from the Amazon product API for the US store on October 30, 2026. We tracked 246 listings across 25 cards. The API returns the buy box offer for each listing, so a cheaper offer from another seller can exist on the same page.
We count new cards only, in stock or low stock, from known board makers, with a title that names the exact card and VRAM. Used and renewed cards, backorders, PSU bundles, prebuilt PCs, display shells, fans and knockoff listings are out. Resellers stay in the data and are named as marketplace sellers, but their listings never get a product link.
The good Black Friday price is the lowest new price we recorded for each card on October 6 or October 30, rounded down to the dollar. For the RX 9060 XT 8GB we skip a Spanish-language import listing from October 6 and use the next price, $449.95. The great price is MSRP plus 10%, which covers the usual premium for a factory-overclocked partner card, and drops to the good price when October already went lower, as it did for the RX 9070 GRE.
Both targets are Amazon numbers, so Newegg, Best Buy or Micro Center can beat them on the day. The Arc B580 had no new stock on either date, so its good price falls back to the great price.
Keep watching what moves the targets
Black Friday is November 27 and Cyber Monday is November 30. Amazon has not announced when its Black Friday week starts, and Slickdeals expects November 19 based on past years. We’ll re-run this snapshot when the sale opens and keep October’s floors, so you can see whether a deal is real, the same way our Black Friday mini PC deals page checks each discount. The numbers could move before then if either of these happens:
- another memory price rise to board partners, lifting every floor
- an RTX 50 Super launch, which nothing points to before 2027
Until one of those happens, the safest Black Friday buy is a card from Amazon.com or the brand store at or under its good price. Today the RTX 5060 is closest, at $469.99 against a $469 target.
