Your wellness journey starts here!
Build healthier habits for Free with a Community Challenge, Expert Meal Plan, and Daily Motivationāno credit card required. Take your goals further with Premium š and unlock unlimited workouts, challenges, meal plans and recipes, plus live coaching, journaling, and achievements.
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
Find the plan that's right for you.
Whether you're just getting started or ready to take your goals further, Start TODAY has something for you.
Free gives you a Community Challenge, Expert Meal Plan, and Daily Motivation to help you build healthy habitsāno credit card required.
Want even more? Premium š unlocks the full experience with unlimited workouts and meal plans, live coaching calls, journaling, and achievements.
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
Expert Meal Plans
Make healthy eating easier with expert guidance from TODAY Nutrition Health Expert Joy Bauer, RDN.
Get started for Free with an Expert Meal Plan (no credit card required), or go Premium š to unlock all of Joy Bauerās simple, delicious mix-and-match mealsādesigned to fit your routine and total about 1,600 calories a day. Learn more about meal plans.
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
Scan to download the Start TODAY app from the App Store and Google Play Store!
Nutrition
Healthy recipes designed by our Registered Dietitians
Build healthier eating habits with expert nutrition guidance. Join for Free with an Expert Meal Plan (no credit card required), or go Premium š to unlock all meal plans and recipes, plus grocery lists, cooking tips, and options for your dietary needs. Learn more about meal plans.
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
Fitness
Challenges to keep you moving
Get moving with expert-led fitness for every level. Join for Free with a Community Challenge (no credit card required) or Go Premium š to unlock unlimited workouts and challengesāfrom walking and dance cardio to Pilates and strength training. Learn more about challenges.
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
Motivation
Daily boosts to keep you motivated
Stay motivated every day with expert encouragement to help you build healthy habits that last. Go Premium š for even more support with live coaching calls, journaling, and achievements to help you stay on track and reach your goals.
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
Why our users love Start TODAY:
"I love belonging to the Start TODAY community and the app helps to learn better eating and exercise habits. These habits can lead to a much healthier life."āMary H.
āThe app provides so much for your health journeyāexercises for all ages and levels, and menus to get you on track to healthy eating."āShannon M.
āIt kept me motivated daily and I was very proud of myself when I reached 100 straight days of doing something every day!"āMichelle M.
āJust got the Start TODAY app! It is SERIOUSLY jam packed with helpful tools. I'm so excited to get started."āCandace B.
āI finally got a chance to listen to one of the guided audio podcasts while walking and it's incredible!" āJerry T.
āJust finished the 40 min HIIT Walk. Love the Start TODAY app!"āElizabeth B.W.
āI love the healthy recipes with everyday accessible ingredients." āJackie C.
Experts
Stephanie Mansour
Stephanie is a TODAY Fitness Contributor, a certified personal trainer, and a yoga and Pilates instructor. Read More
Lacee Green
Lacee is a certified personal trainer, women's behavior change specialist, and owner of women's gym WOOT WOOT HQ. Read More
James McMillian
James is a NASM-certified personal trainer and the Head Coach and Director of Innovation at Tone House. Read More
Scan to download the Start TODAY app from the App Store
For a better tomorrow,
Start TODAY!
Subscription auto-renews at $9.99(+tax)/mo. or $65.99(+tax)/yr. Must be 18+. Cancel anytime per applicable platform: through Google Play Store under Profile Settings; through Apple device settings under āApple Accountā or by visiting your Start TODAY Account page and selecting āCancel Planā. Prices subject to change. See all terms.
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