
ãIVRyå ¥ç€Ÿãšã³ããªãç±éãæ±ããŠåã³ã¹ã¿ãŒãã¢ããã«ææŠ
ã¯ãããŸããŠïŒ4æ1æ¥ã«IVRyã«å
¥ç€ŸããŸããã瀟å¡çªå·77çªã®é£¯å¡ ç« ïŒã€ã€ã
ã« ã¢ãã©ïŒã§ãã
ã³ã³ãã³ãããŒã±ãã£ã³ã°ãäž»ãªããã·ã§ã³ãšããŠããŒã±ããŒã ã«å ãããŸããã
4æ1æ¥ã«å ¥ç€Ÿããã®ã«ãå ¥ç€Ÿãšã³ããªãŒé ããªãïŒãšæããããããããŸãããããªããš4æã«å ¥ç€Ÿããã®ã16åããããšããããšã§ãé çªåŸ ã¡ãããŠããããã®ã¿ã€ãã³ã°ã«ãªããŸãããããã人ãããããå ¥ç€ŸããŠããã®ã§ãä»ã®ã¡ã³ããŒã®å ¥ç€Ÿãšã³ããªãåŸã»ã©æ¯éã芧ãã ããã
åè·ã¯ããã¬ã€ãã«1人ç®ç€Ÿå¡ãšããŠå
¥ç€ŸããçŽ11幎ã«ããããªãŠã³ãã¡ãã£ã¢ã®éå¶ã«åãçµãã§ããŸããã
ãã®èšäºã§ã¯åã³ã¹ã¿ãŒãã¢ããã«ææŠããçç±ãšIVRyã®é
åã«ã€ããŠç޹ä»ããŠãããããšæããŸãã
å¶ç¶é£ã³èŸŒãã ã¹ã¿ãŒãã¢ãã
ç§ã®ãã£ãªã¢ããã£ãã説æãããšã以äžã®ãããªæãã§ãã
åèšã¡ã€ã³ã®Webå¶äœäŒç€Ÿãæ°ç€Ÿæž¡ãæ©ããããã³ããšã³ãžãã¢ãããã¶ã€ããŒããã£ã¬ã¯ã¿ãŒãã²ãšéãçµéš
â
èªããµãŒãã¹ãäœãåºããããªããããªãŒã©ã³ã¹ãšããŠWebå¶äœãå人ã§è«è² ããªããããœãŒã·ã£ã«æ ç»ã¬ãã¥ãŒãµã€ããéçºã»éå¶
â
ããªãŒã©ã³ã¹æä»£ãèªåã®ç¥å床ãã€ããããã«å§ããããã°ã奜è©ã§ãããã¬ãŒãšããŠæ¬ã®å·çãªã©ãããªãã1幎éãããçèšãç«ãŠãŠããããšã
â
ãã®åŸãCXãã©ãããã©ãŒã ãKARTEããå±éãããã¬ã€ãã«åç»
ä»ã®äŒç€Ÿã«èå³ããªããªãããã倢äžã«ãªã£ãã¹ã¿ãŒãã¢ãããšã®åºäŒã
åè·ã®ãã¬ã€ããšã®åºäŒãã¯ã嵿¥è
ã®2人ããKARTEãã®æ§æ³ãç·Žã£ãŠããé ã§ããã
åœæã®ä»äºã§ç¥ãåã£ããã¬ã€ãã®å
±å嵿¥è
ã§ããCPOã®æŽå±±ããã«èªã£ãŠãããã代衚ã®åæ©ããã®2人ãããã®æ§æ³ãèããã®ãã¯ããŸãã§ãã
ãŸã ãããã¯ãã¯ãªãã£ããã®ã®ããã§ã«ããªãè§£å床ãé«ãããã¡ããã¡ããµãŒãã¹ã«å
±æããããšãããèªåã®ãµãŒãã¹ãæãåºããŠãæäŒãããããšã峿ããŸããã
ããªã¢ã«åºèã®ããã«Webãµã€ãã§ã蚪åè
ã«åãããæ¥å®¢ãå®çŸããããšããã®ãKARTEã®ã³ã³ã»ããã ã£ãã®ã§ãããWebå¶äœäŒç€Ÿæä»£ã«éå¶é¢ã§èª²é¡ãæããããšãå€ããåœæãå
šäœæé©åããåžžèã ã£ãWebæ¥çã«ãããŠããå奿é©åããå¯èœã«ãããœãªã¥ãŒã·ã§ã³ãæäŸããäžç³ãæãããããããã¯ãã«ãªããšæããããæäŒããªãæå³ãããããªããšããæãã§ããã

ãã¬ã€ãã§ã¯ãããã¬ãŒãšããŠã®çµéšã掻ãã圢ã§ããªãŠã³ãã¡ãã£ã¢ã®éå¶ããKARTEããªãªãŒã¹åããæ
åœãããšãšãã«ãåæã®åºå ±ãšããŠ3幎ã»ã©æŽ»åããŠããŸããã
æ£çŽç§ããã¬ã€ãã«åç»ãããšãã¯ããã¹ã¿ãŒãã¢ãããã«å ãããšããèªèã¯ã»ãšãã©æãŠãŠããããåçŽã«æ§æ³ã«å
±æãããããã¯ããæäŒããšãã以å€ã®ãªã«ãã®ã§ããããŸããã§ããã
åœåãããã®ããã³ã·ã£ã«ã«çãã®äœå°ã¯ãããŸããã§ããããäžå ŽããŠ300人ãè¶
ããäŒç€ŸãŸã§æé·ãããšãããŸã§ã€ã¡ãŒãžã§ããŠããªãã£ãã®ãæ£çŽãªãšããã§ãã
ãªã®ã§ãå¶ç¶é£ã³èŸŒãã ã¹ã¿ãŒãã¢ãããšããç°å¢ã§ã¹ã±ãŒã«ããŠããçµéšãã§ããããšã¯ãã¡ããã¡ãæåããŸããããæ®éã§ã¯åŸé£ãçµéšã§ããããšã¯çãããããªããã»ããšã«äºæ³ãè¶
ããæ¥ã
ã ã£ããšæããŸãã
ãããªå€§å¥œããªäŒç€Ÿã§ãããããã¬ã€ããäžå Žãã3幎ãéããŠã瀟å
ã«ããŠããã§ãŒãºãå€ãã£ãããšã¯æããã§ããã
ãªãŠã³ãã¡ãã£ã¢äžçã§æ
åœããŠããäžã§ãæãããã«äºæ¥æé·ã«è²¢ç®ã§ããŠããªãããšãæ©ã¿ã«ãªã£ãŠãããããŸãç«ã¡æ¯ãèããªããªã£ãŠãããšããã®ãæ£çŽãªæèŠã§ãã
èªåã§ãã©ãåãçµãã°è¯ããèŠããªããªã£ãŠããŸã£ãŠãããšããããã£ãããšãããèªåã®çµéšãæ±ããããç°å¢ãæ±ããŠãæ¬¡ã®ææŠãããããšã«ããŸããã
IVRyãšã®åºäŒã
ãã¬ã€ãã®éç€Ÿãæ±ºããŠãããæ¬¡ã«äœãããã®ãã¯æ£çŽèŠããŠããŸããã§ããã
æ°æã¡ãšããŠã¯åã³ã¹ã¿ãŒãã¢ããã«ææŠãããããã©ãåºæ¬çã«è¥ãå±€ã§æ§æãããã¡ãªã¹ã¿ãŒãã¢ããã«ãããŠã40代ãšãã幎霢ãèªåã§ãåŒã£ããã£ãŠããŸããããã¬ã€ãã«åå ããæã¯ãŸã 30代ã ã£ãã®ã§ãç¡éªæ°ã«ææŠã§ããŸãããã11幎ãå€ããŠããŸããšãæ³ããšã£ãŠããããšã«èªåã§åç¶ãšããŠããŸããšããæµŠå³¶å€ªéã®ãããªæèŠã«é¥ããŸããã
ïŒçµè«ãšããŠãIVRyã¯å¹Žéœ¢ãæ°ã«ããã«è¿ããŠãããŠãããã¯ææã«çµãããŸããã幎霢ãèšãèš³ã«ããªããããæ¥åã«åãçµãã§ããŸãïŒ

ãããªããšãããããèªåã®ã¹ãã«ã掻ãããå Žã£ãŠã©ããªãã ããããšãã£ããèããã€ããã§ããã
ãŸãè¡ã£ãããšã¯ãYOUTRUSTããžã®ç»é²ã§ããããããããããã«ãã¬ã€ãã®å
ååã®å®®åãããé£çµ¡ãããŠãããŠãè¿æ³å ±åããäºãã«ããããšã«ãªããŸããã
è¿æ³å ±åãããäžã§ããªãŠã³ãã¡ãã£ã¢éå¶ãšãã³ã³ãã³ãããŒã±ãã§ãã人éãããªããŠå°ã£ãŠãããšãã話ãèããŠãIVRyã®ããŒã±ããŒã ãšãŸãã¯è©±ããŠã¿ãããšã«ãªããŸããã
å®ã¯ãã¬ã€ãã¯ã·ãªãŒãºAã§IVRyã«åºè³ããŠããã®ã§ããµãŒãã¹ã¯èªèããŠããŸãããã§ããå ·äœçã«ã©ã®ãããªãµãŒãã¹ãªã®ãææ¡ã§ããŠããªãã£ãäžã§ããµãŒãã¹ã®èª¬æãèãããšããããã¡ããã¡ãäžã®äžã«å¿ èŠãªãµãŒãã¹ã ãšããããšãçŽæçã«çè§£ã§ããŸãããïŒIVRyã®é åã¯åŸè¿°ããŸãïŒ
èªåã®äžã§ã¯ãŸã 次ã«ããäŒç€Ÿã®æ¹éãåºãŸã£ãŠããªãäžã§ãåã«ãªããããªéšåããã£ãã®ã§ãæ¥åå§èšã§ãæäŒãããããšã«ãªããŸããã
ã¹ã¿ãŒãã¢ããã®é å
å®éæ¥åå§èšãšããŠæäŒãã¯ãããŠãäŒç€Ÿã«ãé±ååãããã¯åºç€Ÿããäžã§ããã¹ã¿ãŒãã¢ããã£ãŠãã£ã±ãããªããã£ãŠæãããã«ãªããŸããã
ç§ãæããŠããã¹ã¿ãŒãã¢ããã®é åã¯ä»¥äžã®ãã®ã§ãã
èªåãã¡ãä¿¡ãããäžã®äžãå€ãããããªãããã¯ããã«å šåã§ã³ãããã§ãã
ç±éãé«ãã¡ã³ããŒã«å²ãŸããŠä»äºãã§ãã
ãšã°ãæé·ãšãæ¢ãŸã£ããæ»ã¬ããšããããªããªæã®äžã§ä»äºãã§ãã
以äžã§èª¬æããŠãããŸãã
èªåãã¡ãä¿¡ãããäžã®äžãå€ãããããªãããã¯ããã«å šåã§ã³ãããã§ãã
æ£çŽãªãšããããããäžçªèªåã®äžã§å€§åãªã®ãããããŸãããäžã®äžã«åºããããåºããããšã§äžã®äžã«ããè² ãè§£æ¶ã§ãããšå¿ããæãããããã¯ãã®æé·ã«å¯äžã§ãããšããããšã
ããã¯ã¹ã¿ãŒãã¢ããã«éã£ãããšã§ã¯æ±ºããŠãªããšæããŸããããã¬ã€ãã«åç»ããæãããšã«ãããããã¯ãã®é
åãä¿¡ããŠçããªãã£ãããšããã®æé·ã«è²¢ç®ã§ããããšãäœããã®æŽ»åã«ãªããŸããã

æ¡å€èªåãå¿ãã売ããããšæãããããžã§ã¯ãã«é¢ãããããšã£ãŠå°ãªãã®ã§ã¯ãªãããšæã£ãŠããŠãèè€ãæ±ããŠãã人ãå€ãã®ã§ã¯ãªãããšæããŸããç§ããã€ãŠãããªçµéšããããŸãã
ãã®ç¹ã¹ã¿ãŒãã¢ããã§ããã°ããããããããã¯ããä¿¡ããããªããã°ãåå ããæå³ãããããªãã®ã§ãã»ãšãã©ãã®ãããªãã¹ãããã¯çºçããªãæ§é ããããŸãã
ç±éãé«ãã¡ã³ããŒã«å²ãŸããŠä»äºãã§ãã
1ã€ç®ã®ãããã¯ãã®é
åã圱é¿ããŠããéšåã ãšæããŸãããã¿ããªãããã¯ããä¿¡ããŠå
¥ã£ã人ã°ãããªã®ã§ããšã«ããç±éãé«ãã§ãã
ãã©ãããã°ãããã¯ãã®æé·ã«è²¢ç®ã§ãããããã¿ããªèããŠããŸããããã©ããããäŒç€Ÿããã£ãšè¯ããªããããšããç¹ã«ãããŠããç©æ¥µçãªæèŠã亀ããããŠããŸãã
åè·ã§éå¶ããŠãããXDãã®åæã§èããããç±éã¯é«ããšããããäœããšããã«äŒæãããçºä¿¡æºãé«ãç±éãæããªããã°ãªããªãããšãã話ãå°è±¡çã ã£ãã®ã§ããããŸãã«çºä¿¡æºã®ç±éãé«ãã®ãã¹ã¿ãŒãã¢ããã®é åã§ãIVRyã¯ç¹ã«ããã倧åã«ããŠããããã«æããŸãã
ãšã°ãæé·ãšãæ¢ãŸã£ããæ»ã¬ããšããããªããªæã®äžã§ä»äºãã§ãã
å
šç¶äžã®äžã«ç¥ãããŠããªãã£ããããã¯ãããã©ãã©ãèªç¥ãç²åŸããŠãããæ§åããããŸã§ãªãã£ãæ°ãã䟡å€ãæäŸã§ããããšã§ãåãã§ããã顧客ã®ååšããããã£ãå Žé¢ã«é¢ãããã®ãã¹ã¿ãŒãã¢ããã®é
åã
ãã®äžæ¹ã§ãç«ã¡æ¢ãŸã£ãŠããäœè£ããªãã®ãã¹ã¿ãŒãã¢ãããšãããŸããæšé²åãæã£ãŠãçªãé²ã¿ãã人ã«é©ããç°å¢ã ãšæããŸãã
å ¥ã£ãŠã¿ãIVRyã®é å
ãæäŒãããªãããããã€ãã®äŒç€Ÿãé¢è«ããŠããã®ã§ãããIVRyã§æããããç±éã¯ã¹ã¿ãŒãã¢ããã®äžã§ããã¡ãã£ãšç¹å¥ããããšæãããã«ãªããŸããããããŠããããããšä»äºãé²ããäžã§ãæ¥åæéå€ã§ããããããšã¢ã€ãã¢ãèããŠããèªåãããŠãã ãã ãè»¢è·æŽ»åãç¶ããçç±ãããããªããªãããIVRyã«ãããªãçç±ããªããïŒããšããããšã§ãå
¥ç€Ÿã決ããŸããã
æåŸã«IVRyã®é
åã«ã€ããŠç޹ä»ããããšæããŸãã
ãããã¯ãã®é å
ãIVRyïŒã¢ã€ããªãŒïŒãã¯ãæé¡3,000åããå©çšã§ããé»è©±èªåå¿çãµãŒãã¹ïŒIVRã·ã¹ãã ïŒã§ãæç5åã§äœ¿ãã¯ãããããšãã§ããèªåå¿çã®åå²ããªã³ã©ã€ã³ã§èªç±ã«èšå®ããããšãå¯èœã§ãé»è©±å¿çã®èªååã«ããå¹çåãå¿ èŠãªé»è©±ã®ã¿ãåãããã®ç°å¢ãæŽåããããšãã§ããŸãã
ã»ãã«ããAIèªåå¿çãSMSã«ããèªåè¿ä¿¡ãé»è©±ã§ã®äŒè©±ãèªåã§æåèµ·ãããããèŠçŽããããªã©ã®ãå é²çãªæ©èœãæäŸããŠããŸãã

环èšã¢ã«ãŠã³ãæ°ã¯12,000ä»¶ã§ãå°å ¥ãããŠããæ¥çš®ã¯99æ¥çš®ããäžã§80æ¥çš®ãè¶ ããŠãããå¹ åºãå±€ã«ã掻çšããã ããŠããŸãã
å æ¥ãã³ã³ãã©ãŒãããã«ãªã©ãå±éããæ ªåŒäŒç€Ÿã°ãªãŒã³ãºã®å°å ¥ã€ã³ã¿ãã¥ãŒãæ åœããã®ã§ãæ¯éã芧ãã ããïŒ
å æ¥ãæ±äº¬03ãšã倧éª06ãªã©ã®ãªã©ã®å šåœã®åžå€å±çªã®çªå·ãååŸã§ããããã«ãªããããè²ã ãªå°å ¥ããã ãããããªã£ããšæããŸãã
Slackã®ç»å Žã«ããããäºãã®ã¿ã€ãã³ã°ã®è¯ãæã«ãããšãããããéåæã³ãã¥ãã±ãŒã·ã§ã³ãã®èãæ¹ãæµžéããããã«æããäžæ¹ã§ãé»è©±ãšãã匷å¶çã«çžæã®æéã奪ããè¶ ã»åæã³ãã¥ãã±ãŒã·ã§ã³ãããªããªã£ãèš³ã§ã¯ãããŸããã
å人çã«åçªã«ããã£ãŠããé»è©±ã倧ã®èŠæãšããã®ãããŒã¹ã«ããã€ã€ãæè¿ããã©ã€ããŒãã§é£²é£åºã®æ¹ãšããã³ãã¥ãã±ãŒã·ã§ã³ãåãäžã§ããããŒã¯ã¿ã€ã ã«ã容赊ãªãããã£ãŠããé»è©±ã¯ããªããªãé ã®çãã³ãã¥ãã±ãŒã·ã§ã³ææ®µã ãªãŒãšå®æããŠããã®ã§ããŸãã«äžã®äžã«æ±ãããããããã¯ãã ãªããšæããŸããã
æ§ã ãªæææ±ºå®ããªãŒãã³ãªå Žã§ãªããã&ãäºãé¢å¿ãå¯ããå§¿å¢
ãã¬ã€ããšãå
±éããç¹åŸŽã ã£ãã®ã§ãããåºæ¬Slackã®ã³ãã¥ãã±ãŒã·ã§ã³ã¯ãã©ã€ããŒããã£ã³ãã«ã§ã¯ãªãããªãŒãã³ãªãã£ã³ãã«ã§äº€ããããã»ããæ§ã
ãªæ
å ±ãnotionãªã©ã§èª°ã§ãé²èЧã§ããããã«ãªã£ãŠããŸãã
ãªã®ã§ãSlackã§æ°ã«ãªã£ããšããã¯æ°è»œã«æèŠããããŸãããç¥ããªãéã«ç©äºã決ãŸã£ãŠãããšããããšãããŸãèµ·ãããŸããã
ãããŠããäºãé¢å¿ãå¯ããå§¿å¢ããããã§ãã瀟å¡ã ãã§ãªãæ¥åå§èšãšæäŒã£ãŠããã¡ã³ããŒã«ãtimesãã£ã³ãã«ãäœæãããã®ã§ãããããã§æã£ãããšãæ°è»œã«æžããŠã¿ããšãããããªæ¹ããªã¢ã¯ã·ã§ã³ããŠããããããŸãããã®ãããªå§¿å¢ãäŒæããŠããããã³ãã¥ãã±ãŒã·ã§ã³ã掻çºãªäŒç€Ÿã«ãªã£ãŠãããšæããŸãã
æ¥ã ç¬ãã«æº¢ããŠããã®ãIVRyã®é åã§ããããŸã远ã£ããããããšä»äºã«ãªããªããªãã®ã§ãèªå¶ãå¿ èŠã§ãã
Work is Fun
IVRyã®ããžã§ã³ã¯ãWe make âWork is Funâ from nowããåãããšã¯ã楜ããããåžžèã«å€ããŠãããã
ãæ¬æ°ã§é 匵ã£ãããšãä»è
ããèªããããæãã«Work is FunãçãŸãããšããèãæ¹ãæ ¹æ¬ã«ããããã ä»äºã楜ããã°ããã§ã¯ãªããçžæã«èªããããŠããä»äºã楜ãããªããããããææ³ã倧äºã«ããŠããããšã«ãšãŠãå
±æããŠããŸãã
We make âWork is Funâ from now
ããåãããšã¯ã楜ããããåžžèã«å€ããŠããã
æ¥æ¬ã§ã¯ãåãããšããèšèã«å¯ŸããŠããã¬ãã£ããªã€ã¡ãŒãžãæã£ãŠããæ¹ãå€ããšæããŠããŸãã äžæ¹ã§ãå®éã«åããŠã¿ããšããšãŠãé 匵ã£ãåŸãã客æ§ã«æè¬ãããä»äºããããšãã«ã¯ã ãåãããšã£ãŠæ¥œãããªããšæããããšãæ°ã ãããšæããŠããŸãã IVRyã§ã¯ããããªãåãããšã¯æ¥œããããšæããããããšãæå€§åãããããªãµãŒãã¹ã瀟äŒå®è£ ããããšã«ãã£ãŠã ããžãã¹ãšåŽåã®åœããåãå€ããŠãããŸãã
æåŸã«
6æã«ã¯ç€Ÿå¡ã100人ãè¶
ããããªäžã§ãç±éã®é«ããäžäœæããããã§ãã
ã100人ã®å£ããšããã®ã¯ããèã話ã§ãããçŸç¶ã¯ãã®ãããªå£ãæããããªããŸãŸå£ãçªç Žããããªé°å²æ°ã§ãã
ãããŠãç§èªèº«100人ã«éããçµç¹ã«åç»ããäžã§ããããåºæ¥äžãã£ãäŒç€Ÿãªããããªãã ãããããšããäžå®ããããŸããã
ããããå
¥ã£ãŠã¿ããšãŸã ãŸã ãããŠããªãããšã¯å€ããæ°ããã¡ã³ããŒã«ããã©ãã©ãæ°ããåãçµã¿ãé²ãã§ãããã€ãããã¯ãªç°å¢ã§ããŸã ãŸã è²ã
ãªè·çš®ã®ä»²éãåéããŠããŸãã
ã¡ã³ããŒåéäžã§ã
ãããããããšã«ãã人æãã©ãã¯ããŒã«ããšç§°ãããã»ã©ãè²ã
ãªã¡ã³ããŒãéãŸã£ãŠããIVRyã§ããããŸã ãŸã 人ãè¶³ããªãç¶æ³ã§ãã
ã©ããªäŒç€Ÿãæ°ã«ãªã£ãæ¹ã¯ã瀟å€ã®äººãåå ã§ããOpen Dayãæ¯æå®æœããŠããã®ã§èå³ããæ¹ã¯æ¯éã声ãããã ããïŒ
ã»ãã®ã¡ã³ããŒã®å ¥ç€Ÿãšã³ããªãæ¯éãã§ãã¯ããŠãã ãããã