
人çã«å¿ èŠãªç¥æµã¯ãã¹ãŠããã©ããããã§åŠãã
ãç§ã¯ã¢ããªã«è«žåœã§ã®åçå¯èœãšãã«ã®ãŒäºæ¥ããæ£®æäŒæ¡åŸã®éæŸç§ã«ãã£ãŠè¡šåãæµåºããææ¥ã蟲æ¥ãã§ããªããªã£ãåå°ãã¢ã°ããã©ã¬ã¹ããªãŒã§ç°å¢ä¿®åŸ©ãããããžã§ã¯ãã«é·å¹Žåãçµãã§ããŸããããŸããç°å¢ã»ãšãã«ã®ãŒåéã®å°éå®¶ãšããŠå®æ¥ã§æŽ»åããäžæ¹ãåœå å€ã®å€§åŠãç ç©¶æ©é¢ã§æèç ç©¶å¡ãåããŠããŸãã
ãæ¥æ¬åœå ã«ãããŠããã¿çŒåŽãçºé»äºæ¥ã§ã®ç°å¢ã¢ã»ã¹ã¡ã³ããäœæ°èª¬æäŒã¯éåžžã«éèŠã§ãããã¢ããªã«è«žåœã§ã¯ããã«ç°å¢ã¢ã»ã¹ã¡ã³ãããããªãã¯ã³ã³ãµã«ããŒã·ã§ã³ã®éèŠæ§ãé«ãŸããŸãã
ãã¢ããªã«ã§ã¯ãåã¢ããªã«ããžã³ãããšã®ããã«è±èªãéããåœã§ã¯ãæ¯èŒçã¹ã ãŒãºã«ã³ãã¥ãã±ãŒã·ã§ã³ãåããŸããããããã¢ã¶ã³ããŒã¯ãã¢ã«ãžã§ãªã¢ããã¥ããžã¢ã®ããã«ãã«ãã¬ã«èªããã©ã³ã¹èªãã¢ã©ãã¢èªãªã©ãå ¬çšèªã®åœã§ã¯ãè±èªãçè§£ã§ãã人ãéãããŠãããããçŸå°ã®å ¬çšèªãç¹å®ã®éšæã®èšèªã§ãããªãã¯ã³ã³ãµã«ããŒã·ã§ã³ãè¡ãããšããããŸãããã®ããã«å€æ§ãªäººçš®ã宿ãæåãå ¥ãæ··ããç¶æ³ã«ãããŠãã倧ããªæ¯éãªãã³ãã¥ãã±ãŒã·ã§ã³ãåãããšãã§ããŠããŸãã
ããŸããç ç©¶è ãšããŠè±èªã§åœéå ±èè«æãå·çããåœéåŠè¡ãã©ãŒã©ã ã§è¬æŒããæ©äŒãå€ããããŸããåŠè¡èªã«æçš¿ããè«æã¯å³å¯ãªåœ¢åŒã«åŸã£ãŠãããç¹ã«ElsevierãSpringerãçºè¡ããæ»èªä»ãåŠè¡èªã§ã¯ã䞻匵ãæç¢ºã§ãªããã°æ»èªãééããŸããããã®ãããæ»èªãééããè«æã¯ååéã®ç ç©¶è ã«ãšã£ãŠçè§£ããããå 容ãšãªã£ãŠããŸãããŸãããã©ãŒã©ã ã§ã®è¬æŒããæ¢ã«å ¬è¡šãããåŠè¡è«æã®å 容ã«åºã¥ããèŽè¬è ã®ã¬ãã«ã«å¿ããŠå°éçšèªã®äœ¿çšãå³è¡šã掻çšããèŠèŠç説æã«éç¹ã眮ããŠèª¿æŽããŠããŸããããã«ãããåŠè¡çãªå Žã§ã广çã«æ å ±ãäŒéã§ããŠããŸãã
ãã€ãŸããã¢ããªã«ã®èåçãäœãç¡é»åå°åã§ãã£ãŠããåœéçãªåŠè¡çã«ãããŠããç§ã¯ãããŸã§äžåºŠãã³ãã¥ãã±ãŒã·ã§ã³ã«å°é£ãæããããšã¯ãããŸããã
ãããã¯ãç§ã18幎éã¢ã¡ãªã«ã§ç掻ããŠããçµéšã倧ãã圱é¿ããŠãããšèããŠããŸãã倿°æåœå®¶ã®ã¢ã¡ãªã«ãç¹ã«ã人皮ã®ãã€ãŒããšç§°ããããã¥ãŒãšãŒã¯ãã«ãªãã©ã«ãã¢ã§ã¯ãç°æåéã®ã³ãã¥ãã±ãŒã·ã§ã³ãæ¥åžžçã«è¡ãããŠãããè±èªã®ç¹æ§äžã誀解ãèµ·ããã«ããããšãèŠå ã®äžã€ã§ããããäžè¬çã«ææãããããã«ãæ¥æ¬èªã¯è±ããªè¡šçŸåãæã€åé¢ãææ§ãªè¡šçŸãå€çšããããããè¡éãèªãã³ãã¥ãã±ãŒã·ã§ã³ãæ ¹ä»ããŠããŸããäžæ¹ãè±èªã§ã¯ææ§ããé¿ããå ·äœçã§çŽæ¥çãªè¡šçŸãéèŠãããã®ã§ãã
ããã®ãããè±èªåã§ã¯èª€è§£ãé¿ããããã«å 容ãæç¢ºã«ãã誀解ã®äœå°ãã§ããã ãå°ãªãããå·¥å€«ãæ±ããããŸããç¹ã«ããžãã¹ãåŠè¡ã®å Žã§ã¯ãææ§ãªè¡šçŸã¯èª€è§£ãæãããããçµæãšããŠçžäºçè§£ãæãªãããå¯èœæ§ããããŸãããã®ç¹ã«ãããŠãè±èªã®çŽæ¥çãªã³ãã¥ãã±ãŒã·ã§ã³ã¯ãæåçèæ¯ãç°ãªã人ã ãšã®å¯Ÿè©±ãåæ»ã«é²ããããã§å¹æçã ãšæããŠããŸãã
ãäžæ¹ã§ãæ¥æ¬èªã§ã¯çžæã®ç«å Žãææ ãé æ ®ããæã«äŒãã衚çŸãå€çšããããããã³ãã¥ãã±ãŒã·ã§ã³ãããç¹çްã«ãªããŸãããããã¯æ¥æ¬äººå士ã§ã¯ã¹ã ãŒãºã«éããåé¢ãå€åœäººãšã®å¯Ÿè©±ã§ã¯éœéœ¬ãçããããšãå°ãªããããŸããããã®éããçè§£ããç¶æ³ã«å¿ããŠäž¡èšèªã®å©ç¹ã䜿ãåããããšããåœéçãªã³ãã¥ãã±ãŒã·ã§ã³ãåæ»ã«ããããã«éèŠã ãšå®æããŠããŸãã
ãç°æåã§ã®ç掻çµéšãšå€æ§ãªèšèªãã³ãã¥ãã±ãŒã·ã§ã³ã¹ã¿ã€ã«ã«è§ŠããŠããããšã¯ãç§ã«ãšã£ãŠå€§ããªè²¡ç£ã§ãããçžæã®èšèªãç«å Žã«é¢ããããã³ãã¥ãã±ãŒã·ã§ã³èœåã«åŒ·ãèªä¿¡ãæã£ãŠããŸããã
ããããã2010幎ããæ¥æ¬åœå ã®å€§åŠã§ç£åŠé£æºã¢ããã€ã¶ãŒã客å¡ç ç©¶å¡ãåããæ¥æ¬äŒæ¥ã®çµå¶è ãšããŠæŽ»åããããã«ãªããšãã³ãã¥ãã±ãŒã·ã§ã³ã«æ·±å»ãªé害ãæããããã«ãªã£ãã®ã§ããç§ã¯æäººãããŸã§æ¥æ¬ã§ç掻ããŠãããããæ¥æ¬èªãæ¥æ¬ã®æåã«é¢ããŠã¯äžè¬çãªå€åœäººçµå¶è ãããçç¥ããŠãããšèªè² ããŠããŸããããã«ãããããããæ¥æ¬ã®äŒæ¥ãæ¥æ¬äººãšåæ»ãªã³ãã¥ãã±ãŒã·ã§ã³ãã§ããªããšããäºå®ã¯ãæ¥æ¬ãåœéåã§ããŠããªã蚌æ ã§ãããæ¥æ¬ãããžãã¹ãè¡ãããã§å°é£ãªç°å¢ã§ããããšã瀺ããŠããã®ã§ãã
ãäžçéè¡ã¯2021幎ã«ãDoing Businessãã¬ããŒãã廿¢ããŸãããã2020幎ã®ãDoing BusinessïŒããžãã¹ã®ããããã©ã³ãã³ã°ïŒãã§ã¯ãæ¥æ¬ã¯29äœã§ããããã®ã©ã³ãã³ã°ã§ã¯ãæ³äººèšç«ã®é£æåºŠã建èšèš±å¯ã®ååŸãé»åãžã®ã¢ã¯ã»ã¹ãè³ç£ç»èšãèè³ã®ç²åŸãæè³å®¶ä¿è·ãçŽçšã貿æååŒãå¥çŽå·è¡ãç Žç£åŠçãªã©ãèæ ®ãããŠããŸããããããå é²åœã§ãããªãã29äœãšããã®ã¯ãä»ã®å é²åœãšæ¯èŒãããšäœãè©äŸ¡ã§ãã
ããã®äœãé äœã¯ãæ¥æ¬ã®ããžãã¹ç°å¢ãè€éã§ãç¹ã«å®åçãªæç¶ããèŠå¶ãããžãã¹ã®é²å±ã劚ããŠããããšã瀺åããŠããŸããããã«ãæ¥æ¬ã§ã¯ããžãã¹ã«ãããã³ãã¥ãã±ãŒã·ã§ã³ã圢åŒçã§æ éãªã¢ãããŒããéèŠãããããæææ±ºå®ã®ããã»ã¹ãé ãããããå€åœäŒæ¥ãæè³å®¶ãšã®ã³ãã¥ãã±ãŒã·ã§ã³ãã¹ã ãŒãºã«é²ãŸãªãããšããããŸããããã«ãããããžãã¹ãåæ»ã«é²ããããã«å¿ èŠãªå¯Ÿè©±ã亀æžã«ãããŠãä»åœãšæ¯ã¹ãŠé害ãçããå¯èœæ§ããããŸãã
ããŸããæ¥æ¬èªç¹æã®ææ§ãªè¡šçŸã鿥çãªã³ãã¥ãã±ãŒã·ã§ã³ã¹ã¿ã€ã«ããå€åœäººãšã®ããžãã¹ã«ãããéœéœ¬ãåŒãèµ·ããèŠå ãšãªãããšãå€ãã§ãããããã®ç¹ãç·åãããšãã©ã³ãã³ã°ã®äœãã¯ãæ¥æ¬ã®ããžãã¹ç°å¢ã«ãããèŠå¶ãæç¶ãã®è€éãã ãã§ãªããåœéçãªããžãã¹ã³ãã¥ãã±ãŒã·ã§ã³ã®é£ãããäžå ã§ãããšèããããŸãã
ãã©ãããã«åŠã¶PREPå ¥é
ããã®ããã«ã³ãã¥ãã±ãŒã·ã§ã³ãé£ããæ¥æ¬ã§ã¯ãåæ»ãªå¯Ÿè©±ãå®çŸããããã®ãã³ããšããŠãè西ãããnoteã§è§£èª¬ããŠãããæ¥æ¬ã®DX倱æã®åå ãšãã®è§£æ±ºçããåèã«ãªããŸãããã®è§£æ±ºçã®äžã€ãããã©ãããã«åŠã¶PREPããæŽ»çšããã³ãã¥ãã±ãŒã·ã§ã³èœåã®åäžã§ãã
ããã©ãããã®äžçã§ã¯ãç§ãã¡ã®æ¥åžžã§çŽé¢ããåé¡ãšãã䌌ãç¶æ³ãé »ç¹ã«æãããŠããŸããã圌ã®å¯Ÿå¿ã¯åžžã«è«ççã§ãããããããã®ã§ãããã®ãåé¡è§£æ±ºã®ã¢ãããŒããã¯ãããžãã¹ãæ¥åžžã®ãã¬ãŒã³ããŒã·ã§ã³ã«åœ¹ç«ã€PREPæ³ã®åªããäŸã§ãã
ããã©ãããã®äŒè©±ã®æµããããã®PREPæ³ã«æ²¿ã£ãŠããŸããäŸãã°ãã®ã³å€ªããã¹ãã§0ç¹ãåã£ããšãããã©ãããã®å¯Ÿå¿ãPREPæ³ã«åœãŠã¯ãããšã以äžã®ããã«ãªããŸãã
PointïŒçµè«ïŒ
ãã©ãããïŒããŸã0ç¹ãåã£ã¡ãã£ãã®ïŒãã¡ãããšå匷ããªããšæ¬¡ãåãçµæã«ãªãããã
ãæåã«ãã®ã³å€ªã0ç¹ãåã£ãåé¡ã«å¯ŸããŠçµè«ãæç¢ºã«äŒããŸãããå匷ããªããšçµæã¯å€ãããªãããšããã¡ãã»ãŒãžãã·ã³ãã«ã«äŒããã®ã³å€ªã«åé¡ã®éèŠæ§ãèªèãããŸãã
ReasonïŒçç±ïŒ
ãã©ãããïŒãã ã£ãŠãã®ã³å€ªããã¯ãã€ã挫ç»ã°ããèªãã§å匷ããŠããªããããã¡ãããšåŠç¿ããªããšãã¹ãã§ããç¹ãåããªããã ããã
ããªããã®çµè«ã«è³ã£ãã®ããçç±ã説æããŸããããã§ã¯ãå匷ããŠããªãããæçžŸãæªãããšããå æé¢ä¿ããããããã瀺ããŠããŸããããããèªããæŒ«ç»ã®ãã£ã©ã¯ã¿ãŒã§ãããªããæŒ«ç»ãåŠå®ããããšã§ããã©ããã¯ã¹ãçãããããã®èª¬æã«ç¬ç¹ã®èšŽæ±åãæãããŠããŸãã
ExampleïŒå
·äœäŸïŒ
ãã©ãããïŒãã¹ã倫ããããã¡ããã¯ãæ¯æ¥ã¡ãããšäºç¿ã埩ç¿ãããŠããããããç¹ãåããŠãããã ããã ãããã®ã³å€ªãããåãããã«å匷ããã°ã次ã¯è¯ãç¹ãåããã¯ãã ããã
ãå ·äœäŸãæããŠãã¹ã倫ããããã¡ãããæåããŠããäŸã瀺ããã®ã³å€ªãåãããã«åªåããã°ææãåºãããšãäŒããŸããå ·äœäŸã¯ãã®ã³å€ªã«ãšã£ãŠãããããã仲éã®äŸã§ã圌ã«è¡åãä¿ã广ããããŸãã
PointïŒçµè«ã®åæç€ºïŒ
ãã©ãããïŒãã ãããä»ãããã£ããå匷ãå§ãããïŒã次ã®ãã¹ãã§ããç¹ãåããããã«é 匵ãããã
ãæåŸã«ãæåã«ç€ºããçµè«ãå床匷調ããŸããããã§ã¯ãå匷ãå§ããããšã®éèŠæ§ãå確èªãããè¡åã«ã€ãªããããä¿ããŠããŸãã
ã¬ãžè¢ææåã«å¯Ÿããå察æèŠãPREPã§å±é
ããã®ãã¬ãŒã ã¯ãŒã¯ã¯ãããžãã¹ã ãã§ãªãç°å¢åé¡ã®è°è«ã«ãå¿çšã§ããŸããäŸãã°ãã¬ãžè¢ææåã广çã§ãªããšãã䞻匵ããPREPæ³ã«åºã¥ããŠä»¥äžã®ããã«èª¬æããŸãã
PointïŒçµè«ïŒ
ãã¬ãžè¢ã®ææåã¯ãç°å¢åé¡ã®æ ¹æ¬çãªè§£æ±ºã«ã¯ã»ãšãã©å¹æããããŸãããã
ããŸããçµè«ãšããŠã¬ãžè¢ã®ææåã倧ããªå¹æãæããªããšãã䞻匵ãæç€ºããŸããç°å¢ä¿è·ã®èгç¹ããã¬ãžè¢ææåãå°å ¥ãããŠããŸããããã®å¹æãéå®çã§ããããšãææããŸãã
ReasonïŒçç±ïŒ
ããªããªããã¬ãžè¢ãå
šäœã®ãã©ã¹ããã¯å»æ£ç©ã«å ããå²åã¯æ¥µããŠå°ãããä»ã®ãã©ã¹ããã¯è£œåãäŸç¶ãšããŠå€§éã«äœ¿ãããŠããããã§ããã
ãã¬ãžè¢ã®ææåãç°å¢ã«äžãã圱é¿ãéåžžã«éå®çã§ããçç±ã説æããŸããã¬ãžè¢ã ãã«çŠç¹ãåœãŠãŠããä»ã®äœ¿ãæšãŠãã©ã¹ããã¯è£œåãå€ãååšããŠããããããã©ã¹ããã¯ãã¿åæžã«ã¯ããŸãè²¢ç®ããŸããã
ExampleïŒå
·äœäŸïŒ
ãäŸãã°ãæ¥æ¬ã§ã¯ãã©ã¹ããã¯ãã¿ã«å ããã¬ãžè¢ã®å²åã¯ããã1ïŒ
çšåºŠã§ããããã«ãã¬ãžè¢ãæžå°ããŠãããã®ä»£ããã«ãŽãè¢ãšããŠå¥ã®ãã©ã¹ããã¯è£œåã賌å
¥ãã人ãå€ããå
šäœã®ãã©ã¹ããã¯äœ¿çšéã¯ã»ãšãã©å€ãããŸãããã
ãå ·äœäŸãšããŠãæ¥æ¬ã«ãããã¬ãžè¢ã®å²åãæããã¬ãžè¢ãææåããŠãä»ã®ãã©ã¹ããã¯è£œåãäŸç¶ãšããŠäœ¿çšãããŠããç¶æ³ã瀺ããŸããããã«ãããã¬ãžè¢ææåã®å¹æãéå®çã§ããããšãè£ä»ããŸãã
PointïŒçµè«ã®åæç€ºïŒ
ããããã£ãŠãã¬ãžè¢ã®ææåã«æ³šåãããããããã©ã¹ããã¯å
šäœã®äœ¿çšåæžããªãµã€ã¯ã«æè¡ã®åäžãããã«ã¯ãã©ã¹ããã¯ã«ä»£ããçŽ æã®å°å
¥ã«æ³šåãã¹ãã§ããã
ãæåŸã«ãæåã«æç€ºããçµè«ãå床匷調ããã¬ãžè¢ã ãã§ãªãããã倧ããªåé¡ã«çŠç¹ãåœãŠãå¿ èŠããããšææ¡ããŸãã
ãã©ãããã«åŠã¶ããžãã¹ã§ã®PREP
ããã©ãããã®è«ççãªã¢ãããŒãã¯ãããžãã¹ã®ãã¬ãŒã³ããŒã·ã§ã³ã説åŸã®å Žé¢ã§å€§ãã«åœ¹ç«ã¡ãŸããPREPæ³ãçšããããšã§ãçžæã«åãããããçµè«ãæç€ºãããã®çç±ãå ·äœäŸãè«ççã«èª¬æããããšãå¯èœã§ãã
ãå°åŠçã§ãçè§£ã§ãããã©ãããã®èšèãåããŠããããã倧å€ã ïŒããšå±æ©æãå
±æãã€ã€ã解決çããã£ãããšç€ºãããšãæåãžã®ã«ã®ã§ããããããã·ã³ãã«ã§å¹æçãªã³ãã¥ãã±ãŒã·ã§ã³ã®éèŠæ§ãå確èªããããšããç§ã«ãšã£ãŠæ¥æ¬ã§ã®ä»äºã«ãããæå€§ã®æ°ã¥ããªã®ã§ãã
æŠæºå«å€ªé
#ä»äºã§ã®æ°ã¥ã #ã¬ãžè¢ #ãã©ã¹ãã㯠#ç°å¢åé¡ #å°æ³é²æ¬¡é